MAJOR ROLE & RESPONSIBILITIES
- Design and develop brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
- Manage brand strategies and plans execution and budgets planning and consumption.
- Oversee the production of advertisements, promotional materials and mail or SMS campaigns.
- Building brand awareness and increasing brand value and profitability
- Oversee new and ongoing online and offline marketing and advertising activities.
- Plan and execute marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
- Plan and execute all communications and media actions on all channels, including online and social media.
- Seek opportunities and come up with innovative marketing ideas.
- Keeps marketing team, project leaders and different departments well informed with projects news.
- Manage agencies/suppliers and insure premium productivity.
- Manages day-to-day operational aspects of the projects marketing plan.
| EXPERIENCE 7+ years of experience in Marketing and brand management. |
| EDUCATION Bachelor Degree in BA, Marketing Specialization. MBA and marketing diploma holder is plus. |
| QUALIFICATIONS Fluent English Hands on / excellent knowledge of MS office A proven track record of successful project implementation in real estate organizations or advertising agencies for at least 5 years. Team management experience, hard worker, goal, and results oriented attitude. The ability to foster motivation within the project team to meet tight deadlines. Innovative thinking is highly needed. |